Let me make it clear about MoneyTreeâ„¢ Definitions

Sector definitions

The sector classifications utilized in the MoneyTree Report are the following:


All aspects of agriculture, including crop manufacturing and wellness, animal manufacturing and health, in addition to machinery, items and relevant tasks.

Automotive & Transportation

All components of travel by atmosphere, vehicle, train, trucking along with other kinds of transport. Additionally details manufacturing, components and upkeep.

Business Items & Solutions

All business requirements and associated solutions: marketing, PR, HR, staffing, training records maintaining, appropriate solutions, consulting, workplace materials and furniture, information solutions, equipment, facilities and much more. Additionally covers connected solutions like commercial publishing, outsourcing and packaging.

Computing Devices & Solutions

Real computing devices and associated services, though particularly maybe perhaps not the program applied to those devices. Includes individual and company computer systems, networking equipment, leasing businesses, peripherals, handhelds, servers, supercomputers, video video video gaming products also it solutions.

Customer Goods & Solutions

All products and solutions for individual usage ( maybe maybe perhaps not company or Industrial), including not restricted to: devices, automotive solutions, rentals, gadgets, clothing, furniture, precious jewelry, pet services and products, tobacco, toys and games.

Electronic Devices

Concerned primarily with electronic components like potato chips, semiconductors, switches, engines, testing gear and medical instruments; additionally associated manufacturing solutions.

Energy & Utilities

Energy production, circulation and storage space, including fossil fuels, renewables, electrical power businesses, organizations focused on energy savings, in addition to businesses researching brand brand new power sources or technologies.

Ecological Services & Gear

These businesses handle restoring harm after an event that is environmental happened or try to help restrict the negative environmental effect of a meeting or business. This consists of ecological and power consulting, dangerous waste solutions, recycling, cleaning and waste that is solid.


Businesses working with wide range in virtually any type, including yet not limited by: accounting, banking, credit and collections, assets, online payments businesses and financing.

Food & Beverages

Drink and food of all of the sorts: shopping and wholesale, fresh components, prepared and canned products and foodservice (although not restaurants, see Leisure). Also incorporates food security, flavoring and condiments, alcoholic services and products and circulation.


Every aspect of health care and health: diagnosis, medication development and circulation, medical items and facilities, health care plans and alternate remedies and procedures that are elective.


Gear and facilities which can be neither commercial nor residential/consumer and all associated applications. Primarily focused on materials, facilities, hefty equipment and construction.


On the web applications, but neither the equipment upon which they’ve been run nor the ISPs that make deals feasible. All e-commerce sites are included, since are website hosting services, web web browser pc software, internet marketing, e-mail, on the web communications platforms of all of the kinds, on line learning, movie and much more.


In-person activity like concert halls, casinos, lodging, restaurants of all of the types, sports, gyms and activity facilities.

Media (Conventional)

All types of non-Internet activity this is certainly additionally not in-person (see Leisure). Includes movie, video clip, music, publishing, radio and television.

Metals & Mining

Organizations a part of extracting materials that are raw the planet earth and their processing. Bigger categories contained herein include aluminium, coal, copper, diamonds and stones that are valuable precious metals and steel; as well as the brokering and distribution of the items.

Mobile Phone & Telecommunications

Communications businesses and associated technologies, from overarching groups like dietary fiber optics, telecom gear, infrastructure, towers and RFID systems to applications like mobile computer computer software, mobile business as well as the telecom organizations that facilitate interaction over their sites.

Retail (non-internet/mobile)

Brick-and-mortar retail areas of all of the sorts: clothes, electronic devices, devices, physical news, grocery, workplace materials and each other product bought in individual that is certainly not a leisure activity (see Leisure).

Danger & Safety

Safety products and services that operate mainly when you look at the world that is physical encompass personal protective gear, safety and surveillance gear, protection guard organizations, professionals and much more.

Computer computer Software (non-internet/mobile)

Software not covered under “Mobile“Internet or”.” It could be hosted for a user’s device or accessed remotely and that can be properly used for just about any application. In this category, the application it self may be the user’s main concern, maybe not the distribution method (as with online and Cellphone categories).

  • Sector taxonomy (Sector > Industry > Subindustry) is really a mutually exclusive, collectively exhaustive classification that is vertical. Each business can simply get one classification that is vertical. Typically these indicate the market the business is offering to.
  • Companies may use numerous growing technologies / company models, it doesn’t matter what straight these are typically attempting to sell to. As a result, an organization could be incorporated into numerous Emerging Areas that are represented as “company collections” within the CB Insights internet site.

Round reporting

The next rounds are identified into the MoneyTree reporting: Seed / Angel, Series the, Series B, Series C, Series D, Series E+, Convertible Note, development Equity, and equity that is private.

Phase of development definitions

The phase of development classifications utilized in the MoneyTree Report are the following:

Seed phase

Early phase

Expansion phase

Later on phase


Includes rounds perhaps maybe maybe not related to a certain phase in an organization’s capital history. These generally include business minority rounds where corporates just take a minority stake in a startup, along with a small amount of unclassified rounds monitored that aren’t related to a certain stage

Kind of financing/financing series definitions

The MoneyTree Report records cash for equity opportunities because the money is truly gotten because of the ongoing company(also called a tranch) rather than whenever funding is committed (also known as online payday loans Kent a “term sheet”) to a business. Correctly, the quantity reported in a provided quarter might be significantly less than the sum total round quantity committed to your business at that time whenever round of financing closed.

Metro definitions

Core-based area that is statisticalCBSA)

CBSA is a U.S. area that is geographic by any office of Management and Budget (OMB) that “consist of more than one counties (or equivalents) anchored by the metropolitan center with a minimum of 10,000 individuals plus adjacent counties being socioeconomically linked with the metropolitan center by commuting.”

Combined area that is statisticalCSA)

CSA is really a classification the represents a combination (multiple) adjacent analytical areas in america and Puerto Rico that may demonstrate financial or social linkage. The classification is done by the OMB and reviewed after every census.

Report methodology

what exactly is included:

  • Equity financings into appearing businesses. Fundings must result from VC-backed businesses, that are understood to be businesses that have received capital at any point from either: capital raising companies, business endeavor team or super angel investors.
  • Fundings of just private businesses. Funding rounds raised by general general public businesses of any type or sort on any trade (including Pink Sheets) are excluded from our figures, regardless of if they received investment by an endeavor firm(s).
  • Only includes the investment manufactured in the quarter for tranched investments. If a business does an additional closing of its Series B round for $5M and formerly had closed $2M in a prior quarter, just the $5M is reflected within our outcomes.
  • Circular figures reflect exactly just what has closed – perhaps perhaps maybe not what’s meant. In cases where a ongoing business suggests the closing of $5M out of a desired raise of $15M, our figures mirror just the quantity that has closed.
  • Just fundings that are verifiable included. Fundings are confirmed via (1) different federal and state regulatory filings; (2) direct verification with company or investor; (3) news release; or (4) legitimate news sources.

What exactly is excluded: