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 A lot of us know that SEO can be a brilliant way to generate traffic for a website. It is essential that you know how to diversify the traffic that is coming to your website. Otherwise, if your primary traffic source fails you, it could mean the end for your business.

1. Publish High Quality, Useful, Relevant Contents

Quality content is the number one driver of your search engine rankings and there is no substitute for great content. Quality content created specifically for your intended user increases site traffic, which improves your site’s authority and relevance.

2. Update Your Content Regularly

You’ve probably noticed that we feel pretty strongly about content. Search engines do, too. Regularly updated content is viewed as one of the best indicators of a site’s relevancy, so be sure to keep it fresh.

 3. Image optimisation

Good formatting of your content helps improve the user experience of your website tremendously. It makes readers more willing to spend time to read your content and come back for more, which will ultimately signal your relevancy to search engines.

4. Utilize Different multimedia

Images, videos, slideshows and audio can help enrich the user experience and allow you to deliver information in a way that is most suited to your ideal site visitors. They also act as a signal of quality content to search engines… after all, you have put in the work to make your content look good and interactive!